How Pinterest Can Help Your Jamaican Business

WHAT IS PINTEREST

Pinterest is an online bulletin board or as Pinterest calls it, “a virtual pinboard.”

“Pinterest lets you organize and share all the beautiful things you find on the web. People use pinboards to plan their weddings, decorate their homes, and organize their favorite recipes.”

Basically, Pinterest allows you to put or “pin” photographs/images on a “board.” These photographs/images can be your own or those of others. There is usually a theme that identifies the photos. Take a look at the pinboards below that show images related to food and clothing:

pinterest.com/pillsburyideas/

pinterest.com/wholefoods/

pinterest.com/nordstrom/

Pinterest can be an asset to your business if photographs or images of your products can greatly influence customers’ buying decision. If your company bakes and sells cakes and pasteries, Pinterest can improve your business. If you sell arts, clothing, shoes, furniture or sporting goods, Pinterest is a great way to promote your business.